INNOVATION FUELLED BY 50 YEARS IN THE INDUSTRY
With our eye for detail and passion for quality built on 50 years in the industry, Australian-made Armoury accessories turn heads at every turn.
The story begins with our family-owned custom exhaust shop founded in 1972. Over the years, a reputation for flawless craftsmanship saw customers asking for a wider range of parts. As the next generation came on board, the growing demand for Australian-made stainless steel truck accessories and alloy wheels led to the official beginning of the Armoury Group in 2017.
We don’t just talk about creating legends, we’ve been doing it for decades.
WHY ASK FOR ARMOURY
We design, manufacture and source only the very best truck accessories made of premium materials and finishes. Beware of cheap imitations.
We’re here to elevate your truck to legendary status. Behind all our products is an expert team renowned for product knowledge and passion for trucks.
From drive guards, flares and steps to taillight bars, elephant ears, sunvisors and everything in between, we have all you need to take your rig to the next level.
A well-stocked local warehouse and onshore manufacturing gives us full control of our supply chain for shorter lead times and reliable supply.
As industry leaders, our reputation has been built on decades of happy customers and handcrafted products flawless in style, durability and function.
In-house design and manufacturing enables us to push boundaries, test features, incorporate feedback and turn around new products and customisations fast.
THE ARMOURY LEADERSHIP TEAM
Russell is the founder of Armoury Wheels and manages multiple aspects of the business – from hiring and firing to overseas ordering. Russell brings extensive knowledge to the team, having worked in the automotive industry since 1997. Russell is highly skilled in negotiation and strategic development, and continually seeks to provide encouragement and motivation to the team, so Armoury Wheels customers receive the best possible products and services.
Sales Team Leader & VIC Consultant
Cameron is responsible for new business growth, overseeing sales activities and identifying industry developments. With a background in engineering before moving to transportation, Cameron has worked with Armoury Wheels since 2017. His strengths are in critical thinking, teamwork, motivation and leadership, thriving in finding innovative solutions for customers’ needs. He holds a Certificate III in Engineering.
Rod works to design the best possible wheel package solutions for Armoury Wheels customers, ensuring that all orders are fulfilled and delivered on time and in good order. Having grown up in the trucking and earthmoving industry, Rod has worked with Armoury Wheels since 2020. He brings people skills, valuable hands-on knowledge and a sense of humour to his role.
Sales Assistant and Accounts
Sherelle is responsible for accounts and customer liaison, ensuring that customers are cared for throughout their interactions with the team. Having grown up in the automotive industry, Sherelle has been working with Armoury Wheels since 2020 and prides herself on problem solving and open communication. Sherelle has a qualification in Advanced Business Management and a Certificate in Business Services.
Kimberly is responsible for generating and responding to enquiries, while offering exceptional service and benefits to customers. Kimberly grew up in the industry and has worked with Armoury Wheels since 2021. Skilled in communication, teamwork and problem solving, she enjoys overseeing projects from start to finish and thrives on creating tangible benefits for customers throughout her work.
Hayden covers our Queensland operations, servicing dealers and customers with quick response times, great products and the best solutions to save them time and money. Hayden has worked in the agricultural and automotive industries, with skills in problem solving, account management, sales and growth. Hayden thrives on communicating with customers and sourcing top-of-the-range products. He holds a Certificate III in Business.
Thank you for dispatching the wheels so quickly for us when we needed them.
Sue, Truck Dealer
Thank you so much for the bar runner! Since the truck show, we purchased a set and are extremely happy with your product. Great work!
Sally, Truck Dealer
"Thank you guys"
Just a quick update… the old girl got a trophy last weekend. Pretty big show too, approximately 670 trucks in total. Thank you guys.
Scott, Truck Owner
You have enabled me to put together the truck exactly as planned. I thank you all for your professionalism, communication and personal service. I am so pleased with the outcome.
Michael, Truck Owner
Just wanted to say thank you for doing the job on the 8×4. They look sensational.